That should help boost sales: Victoria Beckham puts David to work promoting her new sunglasses on Twitter
The fashionista brought out the best marketing tool in her armoury by posting a cheesy shot of Beckham, wearing a pair of sunglasses from her new range on Twitter.
In the closely cropped photo, David is seen grinning cheekily at the camera with his tattooed biceps resting behind his head.
Effective marketing: Victoria Beckham has posted a picture on Twitter of husband David modelling a pair of sunglasses from her new collection
He wears the Classic Aviator in the 'Sky' colourway - the same sample pair Victoria, 36, uploaded a picture of earlier this week, with the caption 'Just received new #victoriabeckham samples. Colours are beautiful!'
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Mrs Beckham is on a major marketing push at the moment, urging her Twitter followers to sign up early to buy a pair from the new collection.
She wrote today: 'Get on the waiting list at Harvey Nicks!New #victoriaBeckham glasses drop at the end of Nov!'
Beckham brand: The couple took a break from designing and football to enjoy a romantic Italian meal in Los Angeles this week
Victoria has really been embracing Twitter since joining in the lead-up to Fashion Weeks last month.
As well as showing sneak previews of her accessories collections, the mother-of-three has given fans a glimpse into her life in LA.
One of her favourite subjects to photograph and post to Twitter is the family dog Coco.
This week, she uploaded a picture of the one-year-old bulldog wearing a very festive Halloween-themed necklace and with its nails painted orange and green.
Sneak peek: Victoria has been giving fans a preview of the new collection by uploading pictures of sample pairs to the social networking site
Empire: The designer has moved on to the accessories, including glasses and bags, after the enormous success of her clothing collection
But this is the first time Victoria has photographed and published a human member of the family to the site.
David, 35, has proved to be a lucrative marketing tool for both the Beckham brand and in his contracts with other companies.
So it is unsurprising that his wife roped him in to help sell her line of new accessories.
The couple were spotted leaving upmarket Italian eatery Osteria Mozza in Los Angeles two days ago after enjoying a romantic meal.
But it was back to work for both of them yesterday, with Victoria working on her line of bags and sunglasses while David returned to the pitch.
Advertisers' dream: David has proved a lucrative marketing tool in the past (pictured here for Armani), so it is unsurprising Victoria has roped him in
A glimpse of Beckham life: She loves to post pictures of the family dog Coco, but this is the first time a member of the family has been published on her profile
He trained with his team, LA Galaxy, in Carson, California dressed in a blue and yellow tracksuit and beanie.
But despite insisting recently that he has fully recovered from his lingering Achilles injury and is back to full strength, onlookers report that the footballer limped off the field.
LA Galaxy are due to fly to Australia next month to play the Newcastle Jets in Newcastle, two hours north of Sydney.
But the Australian team sponsors are offering a 'Money Becks guarantee', telling Beckham fans they will refund their money if the international star is unable to play - for physical or personal reasons - at the November 27 match.
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That face won't sell glasses: David wasn't quite as model-perfect during training with LA Galaxy yesterday
'Money Becks' guarantee: Despite saying he is back to full health, David was limping at training yesterday. Australian sponsors have offered a refund if he doesn't appear at a November 27 match
David Beckham
David Beckham
David Beckham
David Beckham
David Beckham
David Beckham
David Beckham
David Beckham
David Beckham
David Beckham
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